Jacob Brown
Rihanna told the BBC she relished rewriting the laws for fashion as a mother, saying she “refused to buy maternity clothes.”
At the launch party of her latest collaboration with Puma, Rihanna shared insights into her approach to fashion, emphasizing her desire to infuse every look with her unique twist.
The multi-Grammy Award winner, who welcomed two sons with rapper A$AP Rocky, reflected on her evolving style journey, particularly during pregnancy and motherhood.
A Creative Challenge: Pregnancy and Style
During her pregnancies, Rihanna embraced a creative approach to fashion, adapting her style to accommodate her changing body and lifestyle.
With her first pregnancy, she effortlessly wore heels, but with the second, she navigated a different terrain, opting for comfort and practicality without sacrificing her signature flair.
Rediscovering Self-Expression
Following the birth of her second child, Rihanna found herself immersed in the comfort of robes, pajamas, and sweats. However, as she returned to the spotlight, she experienced a “rediscovery” of herself, rekindling her passion for fashion and self-expression.
This newfound space allowed her to explore her closet with fresh eyes, creating looks that resonated with her evolving identity as a woman and mother.
Challenging Conventions: Maternity Fashion Revolution
Rihanna’s maternity style has garnered praise for challenging traditional norms and redefining the pregnancy wardrobe.
By incorporating high fashion elements into everyday outfits, she has shifted perceptions of maternity wear, embracing crop tops, low-rise jeans, and sheer fabrics with confidence and style.
Her bold choices have sparked conversations about female agency and beauty, empowering women to embrace their bodies and express themselves freely through fashion.
